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The commonality is that both are non-tactile, deeply experiential and have the ability to determine how one feels.
The Anti-Gravity booth of Lightandyou.com at India Design 2019, New Delhi was an interactive outdoor installation encouraging people to not to be held down by anything, not even gravity. The visitors explored the antigravity booth in numerous creative ways; they posed trying to either hang from the ceiling lamp, walk on the wall or sit on the ceiling, while basking in the light of the table lamps, wall lamps and ceiling lamps from the collection of light&you.
Starting from 11th Feb till 15th Feb, the Anti-Gravity booth had a houseful of guests from all age groups to various professions like architects, exhibition designers, fashion experts to who's who of the art and design industry. The visitors with their creative perspective defied all bounds at the Anti-Gravity booth and posted on social media, making this installation go viral!